![]() The drama which also aired in China and Taiwan and was the center of the boom in popularity of South Korean culture in those countries. "Not only Asian media but also Western news companies have 'enormous' interest in the Korean entertainment business."Ī nation-wide craze developed for Bae Yong-joon, the star of the South Korean drama "Winter Sonata," in Japan last year after the soap was broadcast by the Japanese television network NHK. ![]() "Foreign press have recently expanded their coverage of Korean films and dramas," said Lee Soo-wan, a Reuters correspondent and head of the Seoul Foreign Correspondents' Club. Uestions flew forth non-stop, ranging from why South Korean soap operas are so popular in neighboring Asian countries to the political and economic influence of the shows. Stars of the splendid costume KBS drama "Haeshin" (Emperor of the Sea) set in the Unified Silla era (668-918) worked hard to answer the many questions of the curious reporters. SUWON, South Korea, April 13 (Yonhap) - A score of foreign correspondents in Seoul flocked to the location of a set for a popular South Korean TV soap in Suwon on Tuesday to cover the country's thriving show business industry. Korean Wave Lures Foreign Reporters to KBS Drama Set
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